Excelerate Lab Mentors

Michael Burke

Michael Burke (@micburke27)


As Co-founder and President of appssavvy, Michael is rethinking the delivery and reception of advertising. Through partnerships and emerging products, Michael and his team have led countless social media companies and large publishers in the creation and evolution of their advertising offering. Additionally, the team has helped brands and agencies navigate the ever-changing landscape of digital advertising by creating effective, yet, simple ways to leverage what people are doing on the Web. Today, appssavvy is a platform that enables brands to connect with people through social activity. With more than 75 employees, appssavvy was named one of the best places to work by Crain's New York and Advertising Age. Michael is a member of the Social Media Advertising Consortium, contributing author at outlets such as iMedia and MediaPost, and has spoken at many events. Michael has a Marketing Degree from Boston College. You can find him: www.about.me/michaelburke or Twitter @micburke27.