Excelerate Lab Mentors

Joel Grossman

Joel Grossman (@jgro)

SVP Technology & Operations
Leapfrog Online

Joel Grossman is SVP Technology & Operations at Leapfrog Online, leading a team responsible for the development, delivery and optimization of its multi-channel digital direct marketing platform. Prior to the acquisition of its intellectual property by Leapfrog Online in 2008, Joel was Founder and Managing Principal of Pivotal Click, a digital product development firm focusing on online customer acquisition. He also built the Interactive Branding practice for Lipson, Alport Glass & Associates (now BrandImage), a global branding agency. Joel has held senior positions with Playboy Enterprises and Encyclopaedia Britannica, as well as heading up product development for Edventions, a start-up acquired by Edison Schools. Joel began his career as an independent technology consultant, working on application development and networking projects in Chicago, Minneapolis and Tokyo.