Excelerate Lab Mentors

Jeff Hoffman

Jeff Hoffman

Founder and Partner
ColorJar
http://www.colorjar.com

Jeff Hoffman is a serial entrepreneur in the internet, consumer, and entertainment industries. He is currently a founder and partner in ColorJar, the "Venture Accelerator" that helps entrepreneurs turn great ideas into profitable companies. After starting his first company while still a student at Yale University, Hoffman went on to launch travel software innovator CTI (which was later acquired by American Express), Virtual Shopping (acquired by Europe's Wallenberg Group), and later was a founder and CEO in the Priceline.com family of companies.