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Excelerate Programming’ Category

IDEO’s Secret to Quick User Feedback

When you put a lot of smart people in a room together, something awesome is bound to happen. I’d like to take this moment to mark one of many awesome occurrences at Excelerate Labs this summer: IDEO visit number 1.

Top designers from IDEO are here for the 2nd year to help our companies focus on what matters most: the users. It’s clear that we have to know how our users think, and, especially, why they think that way, but they aren’t just going to tell us. Even if they do tell us, they’re not always right.

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Filed under: Excelerate Programming — Tags: — June 7, 2012